BBVA Bank & Visa Team Up for Stablecoin by 2025

BBVA Bank & Visa Team Up for Stablecoin by 2025

Reinout te Brake | 03 Oct 2024 21:23 UTC

BBVA and Visa Collaboration on Stablecoin Project

Spain's BBVA bank is gearing up to introduce its very own stablecoin, slated for launch by 2025. In a strategic move, the bank has partnered with Visa to bring this project to fruition, aiming to delve deeper into the world of tokenized assets in the realm of cryptocurrency.

Francisco Maroto, the head of Digital assets and blockchain at BBVA, disclosed that the bank is currently in the experimental phase within Visa's program. With the intent to progress towards developing a prototype and conducting live testing by the following year.

While the structural blueprint of the stablecoin is still in the deliberation stage, Maroto shared that BBVA has yet to finalize whether it will back the stablecoin with deposits, money Market funds, or traditional fiat currencies like the euro or the U.S. dollar. However, the stablecoin is anticipated to Play a vital role in the settlement process carried out on crypto Exchanges.

Having been actively engaged in the Digital asset landscape since 2014, BBVA acknowledges the transformative potential of blockchain Technology in facilitating Digital value Exchange. Maroto emphasized, "We recognized that blockchain has the power to revolutionize the Digital value Exchange system, consequently impacting the traditional financial structure," as reported by Fortune.

Overview of the Stablecoin Market

Stablecoins have rapidly gained prominence in recent years for ensuring Price stability by being substantiated by reserves such as fiat currencies or commodities. Noteworthy dollar-backed stablecoins like Tether (USDT) and USD coin (USDC) stand as dominant entities in this evolving Market.

The allure of these stablecoins lies in the profitability derived from the yields on assets like U.S. Treasuries. Consequently, numerous conventional financial institutions have started exploring avenues to embark on stablecoin ventures.

For instance, PayPal introduced its own PYUSD stablecoin in 2023, while several global corporations have initiated yield-bearing options for their clientele. Furthermore, Ripple has embarked on beta testing its USD-pegged RLUSD coin.

Visa's recently announced initiative provides banks and financial institutions the avenue to launch their fiat-backed tokens. These tokens could be anchored by different reserve categories, encompassing deposits and fiat currencies.

While these tokens initially operate within the respective banks' ecosystems, Visa’s crypto head, Cuy Sheffield, hinted at future aspirations to foster interoperability among varied institutions. This aligns with the concept of universal stablecoins like USDC that function across diverse blockchains.

In opting to collaborate with Visa rather than an established stablecoin provider, BBVA cites the Payment giant's renowned brand presence and adherence to regulatory protocols as decisive factors. The bank is eyeing the Euro as a foundational element for its stablecoin, given BBVA's robust European footprint.

Envisioning its utility in facilitating transactions for tokenized assets, BBVA has clarified that the U.S. Market isn't an immediate focal point. Instead, the bank is concentrating efforts on markets like Switzerland and Turkey, where services for Bitcoin, Ethereum, and USDC are currently offered.

Future Outlook for BBVA's Stablecoin Venture

As BBVA forges ahead with its stablecoin project in collaboration with Visa, the financial landscape is poised to witness an amalgamation of traditional Banking norms with the Innovation and versatility brought forth by the burgeoning world of Digital currencies.

With a steadfast commitment to harnessing blockchain Technology for facilitating seamless value Exchange mechanisms, BBVA's venture into the stablecoin domain epitomizes the financial institution's proactive stance towards embracing the ever-evolving realm of Digital assets.

This strategic collaboration with Visa not only underscores BBVA's commitment to staying at the forefront of financial Innovation but also positions the bank to cater to the growing demand for tokenized assets in the Digital sphere.

As the stablecoin Market continues to burgeon, driven by a confluence of technological advancements and evolving consumer preferences, BBVA's foray into this realm symbolizes a pivotal milestone in its quest to remain agile and adaptable in catering to the changing needs of the financial landscape.

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